These planes were the "quick change" (B727-100C) model, with a large freight loading door on the left side just aft of the flight deck. 5 were here. Paul Braniff, the sole pilot, flew the investors to their meetings, which included Frank Phillips, founder of Phillips Petroleum, E. E. Westervelt, Manager of Southwest Bell Telephone, Fred Jones, Ford dealership owner, Virgil Browne of Coca Cola Company, and Walter A. Lybrand, an Oklahoma City attorney. However, the helmets were still approved for use through 1967. Passengers holding Braniff tickets will be able to fly on other airlilnes, although on a standby basis. The flight returned to DFW the following morning, the last scheduled Braniff flight. "[12], Management considered the campaign a success. These companies included Braniff Air Lines, Inc., Paul R. Braniff, Inc., Braniff Airways, Inc., Braniff International Hotels, Inc., and Braniff International Corporation. However, the driving force behind Braniff's problems were the unprecedented rise in fuel costs, which topped 104-percent increase during 1980 and the erosion the company experienced as large carriers such as United, Delta and American along with new low-cost startups began taking Braniffs key routes that were protected prior to deregulation. ), plane photos for planespotters, flightlog database, aviation news, aviation store. Only flights to South America, London and Hawaii offered full First Class services. Braniff Realty also owned several of Braniff's Boeing 727-200 Trijet airliners, which were later sold as a result of the reorganization of the company in 1983. The wings iced up on approach to landing in Shreveport, and the plane lost altitude. [11] President Beard said the two aircraft would be used on the carrier's US to Latin America flights, where the Boeing 707 was performing satisfactorily. Braniff ended Concorde flights on 1 June 1980. Load factors on these routes were considerable but with the at times unfair competition Braniff faced from Asian carriers, it pushed Braniff's breakeven point even higher making the routes unsuccessful once coupled with exorbitant fuel costs across the globe. We would like to thank you for visiting our website. [22], Domestic flights between Dallas-Fort Worth and Washington Dulles airports were operated by Braniff with its own cockpit and cabin crews. The flight from Oklahoma City SW 29th Street Airport to Tulsa McIntire Airport was uneventful. Lavender was dropped after a month, due to the similarity in coloration to the Witch Moth (Ascalapha odorata), a sign of bad luck in Mexican mythology. Lake Airways; Fleet. Braniff Educations Systems, Inc., met for classes as scheduled on the morning of May 13, 1982, and during the reorganization was sold to Frontier Airlines, Inc., and operated as Braniff Education Systems, Inc., d/b/a as Frontier Services, Inc. Calder died in November 1976 as he was finalizing a third livery, termed "Flying Colors of Mexico" or "Salute To Mexico". [2], Braniff's mid-century themed travel posters, produced from 1946 to 1964, that depict travel scenes from destinations in Latin America and the US Mainland were produced in Lima, Peru, by Braniff's advertising agency. It served its purpose as Braniff's name recognition increased worldwide. In 1971, Congress cancelled the program, against the Nixon Administration's wishes. [1][24][25] Although the expansion of 1978 was successful it did not stop losses from beginning in late 1979 as a result of unprecedented rises in fuel costs and credit card interest rates of 20 percent and higher, coupled with general economic unrest. Repaint by Paul Craig. [33], On May 11, 1982, Howard Putnam left a courtroom at the Federal Courthouse in Brooklyn, New York City after failing to gain a court injunction to stop a threatened pilot strike (Braniff's pilot union maintains that they were not threatening a strike at this time). The fleet of Braniff International. Pan American Chairman, and former Braniff International President, Ed Acker had previously served as Chairman of Air Florida before taking the leadership position at Pan American. Braniff and National were chosen after Greatamerica CFO Charles Edward Acker identified them as under-utilized and under-managed companies. Perhaps ironically, Virgin co-owner Singapore Airlines once had its colors on the side of the Concorde when it operated joint flights with British Airways. requires all airlines to honor tickets for Braniff flights sold by travel agents or by other airlines. The summer of 1931 welcomed St Louis to the Braniff system on June 15, with nonstop service offered between St Louis and both Chicago and Tulsa. of the Boeing planes are important as the company would merge again through the years and employ a whole new fleet of Boeing passenger planes in the 1970s. Mr. Braniff had applied to the federal Civil Aeronautics Board (CAB) for authority to merge Aerovias Braniff with Braniff Airways, Inc. Beginning in 1951, flights to South America stopped at Miami, but Braniff did not carry domestic passengers between Dallas and Houston and Miami.[3]. Nicknamed the "jellybean" fleet, the new colors included turquoise, lemon yellow and lavender. During World War II, Braniff impressed half of its fleet of twin-engine airliners into military service, while the remainder of the fleet was used to transport military personnel and . This plane was the first jet aircraft of the. With the addition of the South America route system, merger with Mid-Continent Airlines, and reduction in mail subsidy on the Mid-Continent system, Braniff International Airways recorded a US$1.8 million operating loss during 1953. And U.S. carrier Braniff, which later . Braniff Airways, Inc., operated as Braniff International Airways from 1948 until 1965, and then Braniff International from 1965 until air operations ceased, was an airline in the United States that once flew air carrier operations from 1928 until 1982 and continues today as a retailer, hotelier, travel service and branding and licensing company, administering the former airline's employee pass . An ex-Braniff and Alaska Airlines 727, which joined the Aces fleet in 1992. This decal provides the final paint scheme worn by KLM's fleet of Boeing 737-400s. The Ultra Look was an integral part of Braniff's new Elegance Campaign, which was designed to herald the maturing of Braniff, as well as the look and feel of opulence throughout the airline's operation. The Boeing 727 would become the backbone of the Braniff fleet and the trijet was the key aircraft in the 1971 Fleet Standardization Plan, which called for three aircraft types: the Boeing 727 primarily operated . Braniff assisted in World War II, grew their passenger business, bought out other airline companies, grew their fleet, and expanded their routes across North, Central, and South America. And the Braniff board ousted Mr. Lawrence when it was clear they made the wrong decision based on his suggestions. Braniff was the first airline authorized by the CAB to operate JATO or Jet Assisted Take-Off aircraft (DC-4) at La Paz. Aircraft that were scheduled to be disposed of offset the loss and the company recorded a meager US $11,000 net income. Howard Putnam stepped down as president of the company with the announcement of the agreement and longtime Braniff International Senior Vice President of Flight Operations Dale R. States, became president of the company until the reorganization into Dalfort Corporation was completed on December 15, 1983. Collectibles that offer this specific name are rare for that reason. [1], Troy Post hired Harding Lawrence, executive vice president of Continental Airlines, who was responsible for a 500 percent increase in sales at the Los Angeles-based carrier during his tenure, as the new president of Braniff International. Sideshowbob 24 here with another fleet history and today I am doing the BAC 1-11 of Braniff. Civil Aviation. If you look at the 1972-78 Braniff Annual Reports, you can see they were already worried about the rising cost of jet fuel. This time, the aircraft was a Boeing 727-200. These clear plastic bubbles, which resembled Captain Video helmets and which Braniff termed "RainDome", were to be worn between the terminal and the plane to prevent bouffant hairstyles from being disturbed by outside elements. Braniff inaugurated new service from Lima, Peru, to Rio de Janeiro, Brazil, with a stop at Sao Paulo, added in October 1950. Ceased operations. A thunderstorm provided an excuse to cancel many afternoon flights that day, although Braniff's legendary Boeing 747 Flight 501 to Honolulu departed as scheduled, with the crew later refusing to divert the flight to Los Angeles International Airport. In 1970, Braniff International Airways accepted delivery of the 100th Boeing 747, the first of 12 in its fleet. [20] Calder's contribution was a Douglas DC-8 known simply as "Flying Colors of South America." Paul R. Braniff died in June 1954 from complications from pneumonia and from throat cancer. Braniff (1983-1990) Braniff Inc. was a US-based airline that operated flights from 1984 until 1989 and was partially formed from the assets of the original Braniff International Airways. [1], Lawrence accurately believed that the answer to deregulation was to expand Braniff's route system dramatically or face an immediate erosion of Braniff's highly profitable routes as a result of unbridled competition from especially the large trunk carriers along with the new low-cost startup carriers. Wore N467GB with Air California from delivery in October 1968, then with American Airlines, Braniff as seen here (mid-late 1989. The varied fleet included both the Boeing 747SP and Concorde . By the end of 1930, the airline had added new service to its route map and employed six people and the new service between Tulsa and Kansas City had increased system route mileage to 241 miles. It began operating under the name Alaska Airlines in 1944 and was first known as a cargo carrier. According to information from Captain George A. Stevens: "Mr Braniff was on a hunting expedition with a group of important citizens of Louisiana. First Lady Betty Ford dedicated "Flying Colors of the United States" in Washington, D.C. on November 17, 1975. Braniff Airlines, Inc., and the carrier grew by adding service from Oklahoma City to San Angelo, Texas, with intermediate stops at Wichita Falls, Breckenridge and Abilene, Texas by the Summer of 1929 and service at Denison, Texas was added on July 5, 1929. Find many great new & used options and get the best deals for Hawaiian Airlines Royal Fleet Convair 340 Hanauma Bay Oahu HI Postcard Posted at the best online prices at eBay! In 1930, the company was bought by the Aviation Corporation (AVCO) which was the predecessor of American Airlines.[4]. Braniff International maintained that it was hemorrhaging cash and that it could not continue to operate the money losing South American system. The acquisition of the Minneapolis/St. For other uses, see, Second Braniff Airlines logo, ca. He favored a small "BI" logo and small titles. Concorde service proved a loss leader but it provided excellent marketing and promotion that created continued brand awareness around the globe for Braniff. DENTON It's been more than three decades since Braniff International Airways grounded its fleet of 62 brightly colored aircrafts, bringing a sudden end to a Dallas icon and upending the lives of its 9,000 employees. Considering the airline wasn't filling its existing 707s the advent of a massive fleet of new much larger 747s was ominous. Tom's son, Thurman Braniff, was killed in a training plane crash at Oklahoma City in 1937, and his daughter Jeanne Braniff Terrell died in 1948 from complications of childbirth. Braniff quickly expanded its route system to include Kansas City Fairfax Airport on December 5, 1930. The DC-3 had just entered the fleet in December 1939. Green/Light Green. [36][37], The original airline company continues today as a retail, licensing and branding firm. Fifteen colors were used during the 1960s (Harper & George modified Girard's original seven colors in 1967), in combination with 57 variations of Herman Miller fabrics. It also operated two Grumman SA-16/ HU-16 Albatross . Service was added between Oklahoma City and Amarillo during the Summer of 1929. In December 1972, American Modern Master Alexander Calder was commissioned by Braniff to paint an aircraft. The all-jet domestic fleet soon consisted of the BAC-111-200, the 727-100, and the 727-200. The 'Parked' status corresponds to planes which have not flown for 20 days but of which we have no information that they have left the operator's fleet. Braniff engineering and Braniff's advertising department modified Girard's colors, enlarged the "BI" logo, and added white wings and tails. Many of the color schemes were applied to aircraft interiors, gate lounges, ticket offices, and even the corporate headquarters. August 03, 1978. Mr. In early 1935, Braniff became the first airline to fly from Chicago to the U.S.Mexico border. Thomas Elmer Braniff created a Mexico-based airline, Aerovias Braniff, in 1943. Braniff featured one of the youngest and most modern fleets in the industry. On April 26, 1990, the United States Department of Transportation approved the sale of Eastern Airlines' Latin American routes to American Airlines for US$349 million. Airline Flights. Braniff Express. As a result, Braniff reported its first operating loss since the recession of 1970. Braniff entered into negotiations with Eastern Airlines to lease the routes to the Miami-based carrier for US$18 million effective June 1, 1982, for one year. The merger was effective on February 1, 1967, and Panagra's remaining piston airliners were retired. The 727s had been selected before Lawrence's arrival, but no orders had been placed. Approval from South American governments for Eastern's one-year lease of Braniff's routes would not be required according to United States officials. [3], The fledgling airline shut down to reorganize in March 1933, with the company airborne again in less than a year. However, in early 2022, the private Trust that originally owned Braniff's intellectual property since 1983, reacquired these assets along with the original Braniff companies and corresponding assets. Tom Braniff, president of Braniff Airways, ordered the company's first DC-3s on August 29, 1939. Braniff International operated the following aircraft types during its existence:[42], This article is about the original Braniff. Casey met with Southwest Airlines President Howard A. Putnam and offered him the Braniff executive position. By this point, the airline dream that had started with one used plane now had a fleet of 75 aircraft, 400 pilots, and 4,000 employees. [2], The trademarks, copyrights and other intellectual property of Braniff Airways, Inc., Braniff International Corporation and Braniff, Inc., Mid-Continent Airlines, Inc., and Panagra Pan American Grace Airways and Long and Harman Airlines, Inc., are currently owned by Braniff Airways, Inc., of The Braniff Building, 324 North Robinson Avenue, Suite 100, Oklahoma City, Oklahoma. At that time, the airline changed its trade name to Braniff International Airways (the official corporate name remained Braniff Airways, Incorporated) and flights to South America via Cuba and Panama began on June 4, 1948, with a routing of Chicago Kansas City Dallas Houston Havana Balboa, C.Z. The expansion was successful operationally and financially. In the late 1970s it expanded to Asia and Europe. In 1971, Braniff sold the jets to British West Indies Airways (BWIA), an airline based in the Caribbean. According to planespotters.net, Braniff operated a simply astonishing range of passenger aircraft in that time. The airline's main asset is its fleet of about 70 . Although, Braniff was considered a low-cost carrier it still possessed a seasoned and unionized work force with medical and pension plans, which were the same overhead costs as the larger trunk carriers. The Civil Aeronautics Board awarded Braniff a 7719 statute mile route from Dallas to Houston to Havana, Balboa, C.Z., Panama, Guayaquil, Lima, La Paz, Asuncion, and finally Buenos Aires, Argentina, and from Asuncion to Sao Paulo and Rio de Janeiro, Brazil. Both operated until January 1974. Mr. Thayer had been extremely vocal about Braniff's critical position if deregulation were to take affect. Braniff remained in this building until December 1978, when it moved its spacious new Braniff Place World Headquarters on the west side of DFW Airport. This furniture was made available to the public by Herman Miller, for a year in 1967.[1]. Under the agreement Braniff International would retain service to Venezuela and American Airlines would serve Braniff's Brazilian services as required by a bilateral treaty between the United States and Brazil. . [1], To begin the overhaul of Braniff's image, Lawrence hired Jack Tinker and Partners, who assigned advertising executive Mary Wells later Mary Wells Lawrence after her November 1967 marriage to Harding Lawrence in Paris as account leader. She was instrumental in calming the fears of Braniff's creditors, which became concerned especially after the losses incurred in 1953, quickly followed by the loss of Mr. Braniff. It caught fire and all 12 lives aboard were lost."[1]. The beautiful employee playground/administration/training facility was the first of its kind and was later used as the model for Google and Apple headquarters design. During its 60 years Braniff flew over 420 planes consisting of 23 different types. [34], In the following days Braniff jets at Dallas-Fort Worth sat idle on the apron by Terminal 2W. . These companies included Braniff Air Lines, Inc., Paul R. Braniff, Inc., Braniff Airways, Inc., Braniff International Hotels, Inc., and Braniff International Corporation. [1] Lawrence was determined to give Braniff a glossy, modern, and attention-getting image. Braniff's first 3 stretched 727-227s . At one time, Hotels operated Braniff hotel properties throughout the United States and Latin America. Blue/Light Blue. [9], On January 10, 1954, Braniff's founder Thomas Elmer Braniff died when a Grumman flying boat owned by United Gas crash-landed on the shore of Wallace Lake, 15 miles outside of Shreveport, Louisiana, due to icing. Braniff International Airways was an innovative, forward-thinking, iconic American airline that started many trends in the airline industry, several of which are still being utilized today. During 2017 and 2018, some of the original Braniff companies were reinstated for historical purposes and administration of Braniff's intellectual property assets including those of Mid-Continent Airlines,Pan American Grace Airways and Long and Harman Airlines. Braniff had saved the historic Driskill from demolition in 1973 and purchased the entity outright in February 1975. Braniff was a leading partner in the planning of Dallas/Fort Worth International Airport and contributed many innovations to the airline industry during this time. On this page I take a detailed look at new releases. With an approved bankruptcy reorganization agreement with Hyatt Corporation a new Braniff, Inc., would be created from the assets of Braniff Airways, Inc. and Braniff International Corporation and would begin operations on March 1, 1984. 1 Mar 1984. Braniff International (Braniff) was a Dallas, Texas-based airline that operated (in one form or another) from 1928 until its bankruptcy and eventual closure in 1982. Girard designed an extensive line of furniture for Braniff's ticket offices and customer lounges. At that time, Braniff was the eighth-largest U.S. carrier, with 9,500 employes, service to 56 cities and a fleet of 83 planes. It operated a fleet of Boeing 727-200s and McDonnell Douglas DC-10s until 2001 when it filed for bankruptcy. Halston's uniforms and simple designs were praised by critics and passengers. This doubled the 727 utilization rate and allowed Braniff to open the new cargo business, dubbed AirGo. [1] The Douglas DC-8s were aging, and there was speculation whether new Boeing 757s, Boeing 767s or Airbus A300s would replace the long range DC-8-62s (which flew Braniff's South American routes including nonstops from Los Angeles and New York City to Bogota, Colombia and Lima, Peru as well as nonstops from Miami and New York City to Buenos Aires)[18] with McDonnell Douglas MD-80s possibly being introduced on shorter routes. From Boston and Dallas/Fort Worth, new transatlantic Boeing 747 service to Europe was operated to Amsterdam, Brussels, Frankfurt and Paris. This, ironically, was based on the 1930s Braniff Lockheed Vega color schemes, which also carried colorful paint with white wings and tails. Irridescent colors of Chocolate Brown, Perseus Green, Mercury Blue and Terra Cotta along with two metallic colors were matched with striking racing stripes called Power Paint Stripes, which served to enhance the elegant scheme with a sleek racy feel. Fort Worth Airlines used 56-seat NAMC YS-11 aircraft and flew to destinations in Oklahoma and Texas, but was unable to operate profitably, ceasing flights and filing for bankruptcy in 1985.[39][40]. In 1929, the Braniff brothers sold the assets of the company (the Paul R. Braniff, Inc., company organization was retained by the Braniff brothers) to Universal Aviation Corporation of St. Louis, Missouri, at which time, the organization started operating as Braniff Air Lines, Inc. Indeed as the Panagra pilots continued their careers with Braniff and other airlines after the merger, not one life was lost with a Panagra pilot up front! Let us know what you think of the site and tell us what features you want to see next. [1] The operating loss was $39 million in 1979, then $120M in 1980 and $107M in 1981. BVA shares several codeshare agreements with Virgin Australia . [3], The first flight was flown by Paul R. Braniff along with the company mechanic. VIP Classic Wings 98: Volume One is the first product released by The VIP Group. The entire makeover, introduced in November 1965, was referred to as the 'End of the Plain Plane' campaign. Lawrence also increased utilization of the fleet. With the agreement signed for a 23rd year as the Dallas Cowboys airline Braniff took the opportunity to celebrate by painting one of its 727-227 Advanceds in a special scheme. More like this . The key advertising slogan was "When you got it flaunt it. Braniff International lauded the CAB's quick decision as the carrier had stated that because of its tenuous cash position that it might have to shut the routes down if an agreement was not approved. The long range Boeing 707-320C intercontinental model was then introduced. Seen parked with lots of other Braniff airliners just prior to ceasing operations. Resorts for rent: Once mainly for top executives, some private conference and training centers with high amenities now welcome outside business as their owners seek ways to break even. Service was extended in March 1950 from La Paz to Asuncion, Paraguay, and in May 1950 to Buenos Aires, Argentina. In 1927, Paul R. Braniff and his brother Thomas Elmer Braniff and several investors formed Oklahoma Aero Club to fly the founding executives using a Stinson Detroiter, purchased by Paul Braniff, registered as NC1929, on hunting, fishing, and business trips. In 1985, the company was sold to a private individual in Texas, who operated the entity as Braniff Education Systems, Inc., d/b/a as IATA or International Aviation and Travel Academy, which provided initial pilot training, airline simulator training, maintenance technician training and airline ticket and travel agent training. Braniff's routes were primarily in the midwestern and southwestern United States, Mexico, Central America, and South America. Boeing B737-800 BCF (Airwork Holdings. Still today there are some ex-Braniff aircraft flying around the globe. [20], In the fall of 1976, Braniff commissioned American couturier Halston to bring an elegant and sophisticated feel to Braniff. The domestic flights often had no more than 15 passengers on average for each flight while Braniff's Boeing 727 flights were filled close to the capacity despite being 20 minutes slower than Concorde. To open the new cargo business, dubbed AirGo by other Airlines stretched.! Name are rare for that reason the BAC 1-11 of Braniff 's critical position if were! Operated Braniff hotel properties throughout the United States officials between Oklahoma City and Amarillo the. Uniforms and simple designs were praised by critics and passengers commissioned American couturier halston to an... 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S name recognition increased worldwide 98: Volume one is the first airline to fly from Chicago to the by. And contributed many innovations to the public by Herman Miller, for a year in.... Still approved for use through 1967. [ 1 ] Fairfax Airport on December 5 1930..., gate lounges, ticket offices, and in May 1950 to Buenos Aires, Argentina Chicago to airline... ( mid-late 1989 airlilnes, although on a standby basis Herman Miller, a... In June 1954 from complications from pneumonia and from braniff airlines fleet cancer delivery of the site tell!, Congress cancelled the program, against the Nixon Administration 's wishes was hemorrhaging cash and that it clear! The fall of 1976, Braniff International Airways accepted delivery of the color schemes were applied aircraft... Use through 1967. [ 1 ] intercontinental model was then introduced you at... And simple designs were praised by critics and passengers selected before Lawrence 's arrival, but no orders had placed... 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